Email Marketing
The four most important considerations for emarketers in determining the email platform best suited to meet their needs are deliverability, functionality, ease-of-use and support.
All of these are part of eWayDirect's approach to email marketing. eWayDirect offers a cutting-edge platform, APIs, sales tracking, ecommerce integration, HTML heat-mapping to optimize your creative, automated cascades, dynamic segmentation, plus website reengagement and transition marketing ... and all of it with all-inclusive pricing.
Deliverability
Did you know that only 76 out of every 100 emails make it to their destination? eWayDirect knows, and we do everything we can to ensure that your email marketing campaigns are delivered. Nobody's email marketing services get through to the inbox better than ours!
Functionality
eWayDirect provides fully integrated capabilities for both standard and specialized needs. Our extended features will impact your bottom line without adding to your cost. They include automated resends and cascades, custom APIs, reporting to both the order/SKU level and page-view/exit page-view level, and integrated sales per email calculations.
Ease-of-Use
It's vital for marketers that the platform they use be intuitive. In addition, the tools they use most frequently, like scheduling campaigns and viewing reports, must be on the very first page of navigation. The eWayDirect team has done a great job of being sure the functionality marketers use most is right at their fingertips.
Support
eWayDirect provides the best customer service in the business. From Day One, you will have an assigned direct-dial customer service manager to work with you, someone who understands your business, your needs, and your email campaigns and will help you get the most out of our platform.